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At first blush, one of those time-wasting web emails that get shared by the millions seems to be entirely time-wasting. But upon somber reflection, the email about The World’s Ugliest Dog Contest contains a lesson or two that could easily apply to Carmel real estate marketing. There is no need to go into the details of the story attached to …
Late last week, NAR’s VP of Demographics and Behavioral Insights Jessica Lautz weighed in with her view of the importance (and lack thereof) of mortgage rate fluctuations. The title of last Thursday’s CNBC interview spells it out: “Mortgage Rates Matter Less Than You Think.” To the extent that her insights are valid, that would be good news, since borrowing rates …
This is one of those years when Indianapolis’s Fourth of July happens to fall on a day that might best be described as commercially troubled. Tuesday is just not ideal for employees who could use a long weekend—the kind that is easy to arrange when Indianapolis’s Fourth of July hits on a Friday, or Monday, or over the weekend (when …
It seems as if it’s taking more resolve and skill than ever just to go about the tasks of daily living without getting financial institutions involved one way or another. Among other inroads, the banks are always looking over Fishers consumers’ shoulders through the credit and debit cards they offer. The service is substantial—a quick insert of the plastic at …
Among life’s problems most people wish they could have is a challenge faced by sellers of Carmel’s luxury properties: the task of developing an asking price that attracts the sophisticated, value-conscious buyers who qualify as legitimate prospects while still taking advantage of the “favorable market currents” reported in this month’s North American Luxury Review. As described, this is now a …
The good feeling you might have gotten after reading the lead story in last Thursday’s yahoo!finance was a lot like hearing welcome news at the doctor’s. If he tells you you’re in good health at the end of your annual checkup, it feels great—even if you hadn’t suspected anything was wrong. So when the yahoo!finance headline announced that “the housing …
CNN’s Business web pages published an analysis that would interest the Indianapolis real estate watchers who track the national press’s interpretation of the latest housing activity—it is they, after all, who establish the public perception of “how real estate is doing.” If the emphasis is on falling prices and activity, most would-be homebuyers expect that deals are there to be …
As U.S. middle-income households find it harder to find or afford suitable properties, denizens of the ultra-high-end of the income scale are, as usual, facing different issues. From the West Coast to the East, the top end of the U.S. housing market’s wealthy clientele has had hit-or-miss sales results over the past couple of decades. But as Broadway’s Evita once …
If there is even a sliver of a chance you will add your home to the Indianapolis listings any time within the foreseeable future, there is one key feature that’s all but impossible to improve quickly when it comes time to sell: the lawn. Even though it can be key to framing your offering in a positive light, when your …
When you thumb through this year’s comprehensive housing report on the identities and motivations of U.S. home buyers and sellers, you are reminded anew of how wide-ranging the results turn out to be. It’s a truism among Carmel housing industry professionals that you can’t predict just who the ultimate buyer of any property will be—young, old, in-between? It is wisest …
